Food truck: tell guests where you are each day, on your online menu

A restaurant's customers know where to find it. A food truck's customers first wonder where you are today: the market square on Tuesday, a business park on Thursday, a festival at the weekend. If the answer is in a story posted three days ago, they will not find it. The simplest thing is for it to be where they already look: at the top of your menu.

Your places, once and for all

Start by saving the places where you park, each with a name your customers recognise ('Market square', 'Station car park') and the Google Maps link of the exact spot. The town is worked out from the link: there is nothing else to type.

A typical week, and the dates out of the ordinary

• The weekly schedule: for each day you work, your hours and where you park. A day off has no place.
• Special dates: a festival, a Christmas market, a private event. They come before the weekly schedule for that day, keep their own hours, and are flagged to your customers.

A special date that is over disappears by itself: there is no old event to clean up.

What your customer sees

• During your service, where you are, at the top of the menu; one tap opens directions.
• Before opening, where you will be today.
• Once the day's service is over, your next stop: tomorrow, Monday, or next Monday if you only come once a week.

The menu and the place are on the same page: your customer sees what you serve and where to find you, without switching apps.

Sharing your menu's address

A food truck has no tables, so no QR code per table: your menu has its own address, the same every day. Put it where your customers look for you:

• in your Instagram bio or on your Facebook page;
• on your Google business profile, as the link to your menu;
• on the truck itself, written out or as a QR code, for the people in the queue;
• on your business cards and event flyers.

What about ordering ahead?

If your plan includes ordering, your customers can also order from your truck's page and choose the time they come to collect it, within the day's hours. The lunchtime queue gets shorter, and you see the orders arrive on your screen.

Publishing your schedule with ScanEat

With ScanEat, your places, your week and your special dates show at the top of your menu, and your menu itself, with its photos, allergens and languages, is edited from your phone. To choose the right format for your menu, here is QR code menu, PDF or paper. Create your menu.